Mapping impacts to make a difference
In a first-of-its-kind project, Kraft Foods has announced the initial findings of its “footprinting project,” in which it attempts to map the company’s effects on the environment. GLI’s own Paul West served as an advisor and reviewer of the project, which found that sustainable agriculture continues to be a top priority.
“Having the ‘big picture’ of our total footprint — from farm to fork — validates the focus of our sustainability efforts, particularly advancing sustainable agriculture,” said Roger Zellner, Sustainability Director for Research, Development & Quality. “Experts say climate change, land and water use may be among the biggest challenges in feeding a world of 9 billion people in 2050. As we continue our sustainability journey, we now have more insight into where we can make the greatest difference.”
Read Kraft Foods’ press release for more details on this groundbreaking project.